If you were about to invest in a company that had about 85% market share for one of the main products in its portfolio, and nearly had market monopoly for another main product, wouldn´t that investment be recognized as safe and profitable in the long term, rewarded by a share price that rises over time? The answer is no….
It is easy to dismiss Windows 8 as being nothing new—just an iPad (or Windows Phone) copy slammed into the same box as good old Windows 7—and therefore doomed to failure.
Sitting on a late flight heading west to the UK for a presentation to a board of directors, I read some official stats in the flight magazine that proved my personal motto when it comes to sales pitches. The stats showed the relation between the pitcher’s view of his own presentation and the clients’ view of the presentation. It’s founded on the premise that any pitch you make will be made up of four elements—style, format, content and chemistry.
It’s often said that access to information is a competitive advantage. We are living in an information society and selling knowledge and services is seen as a future-proven business model. But who will win the battle for the customers’ pockets?
Browsing magazines and books that are far away from your own business, and perhaps your comfort zone, is extremely productive if you are looking for new ideas, need to find solutions to a problem or want a new angle on things. Let yourself be influenced by ideas and emotions from businesses outside your own.
How can you, as a company, share with investors the most important ingredients for new innovations, namely dreams and emotions? How can you, as a company, explain tools (e.g. company culture) and processes you have in place to mass-produce ideas that will later become profitable innovations? Is it possible to measure, communicate or even benchmark the ability of companies to create and share dreams in a financial document such as a quarterly report?
When I was a kid, I used to dream about what I would be able to do if only my parents had the sense to buy me a Commodore 64; the computer of choice when I was growing up.
Not only would I get an A in every subject in school, but I would automate every tedious task in both my life as well as the lives of those around me. We would never have to do anything boring or repetitive ever again. It was going to be a perfect life.
There has been a lot of talk about in-memory databases in recent months. Recently the discussion has broadened with SAP trying to position their in-memory HANA database as a revolutionary replacement for traditional relational databases (RDBMS) – in particular arch enemy Oracle’s database.
Good time for a reality check.
What happens when you cut off the ability for people to specialize and exchange? The answer is that you slow down technology progress—or even regress. There are studies to prove this, e.g. what happened Tasmania 10 000 years ago when it was isolated as the waters rose. But we don’t have to look back some 10 000 years. Look what has happened with societies such as North Korea or some of the Arab countries when people have been cut off from the ability to specialize and trade.
Twitter – once thought of only as a vanity exercise for the uber-geeks and the Hollywood socialites – is actually a really powerful tool. Not only for marketing and gossip but for instant polling, news commentary and history lessons.
I’m the first one to admit it. I didn’t see how big Twitter was going to be. Sure enough, I was early on the band wagon when it got started, following Steve Jobs and Al Gore and others that I thought was of interest, but I failed to see just how huge it would become.