Twitter - Why it actually matters, to all of us

by   |    |   4 minutes  |  in IFS Labs

Twitter – once thought of only as a vanity exercise for the uber-geeks and the Hollywood socialites – is actually a really powerful tool. Not only for marketing and gossip but for instant polling, news commentary and history lessons.

I’m the first one to admit it. I didn’t see how big Twitter was going to be. Sure enough, I was early on the band wagon when it got started, following Steve Jobs and Al Gore and others that I thought was of interest, but I failed to see just how huge it would become.

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